"Today's best music. You're with 102.5 FM." Generate the voice-only branding lines your station reads between content — positioning statements, call letters and show promotion, delivered by 65+ broadcast voices in seconds.
A liner is a voice-only branding line read between songs and content — the positioning statement that tells listeners who you are and why they should stay. "More music, less talk." "Your home for classic rock." "You're listening to WXYZ." Unlike a sweeper, a liner leads with the voice: it's usually a dry read or only lightly produced, which is exactly why it cuts through.
The three elements are easy to confuse: a liner is the spoken branding line, a sweeper is a produced transition with music and effects behind the voice, and a station ID is the formal call-sign announcement aired near the top of the hour. A well-imaged station rotates all three — and AI JingleMaker makes every one of them. Explore the full radio imaging toolkit.
One tool for every spoken branding line your station rotates.
The core brand statements — "Today's best music", "More music, less talk" — that define what your station stands for and repeat it until listeners can say it for you.
"You're listening to WXYZ." Clean call-letter and frequency reads that keep your name attached to the music, hour after hour.
"Mornings with Dave, weekdays from six." Promote presenters and dayparts with liners that move listeners across your schedule.
Tease the giveaway, the countdown or the special weekend in one tight line — and swap it out the moment the promotion changes.
Voice only, no production — export clean reads your automation or board op can fire over any bed, ramp or song intro.
Add a subtle sting or short bed under the read when you want a little polish without turning the liner into a full sweeper.
Liners position the station — these tools handle the rest.
Sweepers are the produced transitions — voice over music and effects — that bridge between songs.
Make radio sweepers →The full imaging package — sweepers, liners, IDs, promos and stingers — all in one place.
Explore radio imaging →Station IDs are the call-sign announcements that legally identify your station on the hour.
Make a station ID →From a blank line to a playout-ready read in under a minute.
One idea per liner: station name plus one benefit. Write for the ear and end on your name or frequency so it sticks.
Choose from 65+ broadcast voices — warm, authoritative or high-energy. Keep the read dry, or add a subtle sting or bed. Preview before you commit.
Export a broadcast-quality MP3 and load it into Myriad, Zetta, Selector or any automation system. On air in minutes.
Everything about making radio liners with AI JingleMaker.
A radio liner is a short voice-only branding line read between songs or content — a positioning statement like "Today's best music" or a call-letter read like "You're listening to WXYZ". Liners are usually dry or only lightly produced, and they carry the station's brand more often than any other element. AI JingleMaker generates liners with 65+ broadcast voices in seconds.
A liner is voice-first: a spoken branding line, often read dry with little or no production. A sweeper is a produced transition — voice layered over music, stings and effects — designed to bridge between songs. Stations typically rotate both: liners for positioning, sweepers for energy. You can make both with AI JingleMaker.
A station ID is the formal identification announcement — call letters and city of license — that licensed stations air near the top of each hour. A liner is a branding line you can run any time: positioning statements, show promotion, contest mentions. IDs identify; liners position. AI JingleMaker makes both.
The best liners are short, concrete and repeatable: station name plus one benefit — "More music, less talk — 102.5 FM". Write for the ear, not the page: one idea per liner, no commas the voice has to fight through, and always end on the station name or frequency so it sticks.
Yes. All audio created with AI JingleMaker includes a full commercial broadcast license. You can air your liners on any licensed AM, FM, DAB, digital or internet radio station without additional royalties or restrictions.
Liners cost $0.39 per voiceover credit (100 credits for $39, and credits never expire — no subscription). From each voiceover you can create unlimited produced variations at no extra cost, so a complete liner package for your whole clock costs only a few dollars.
Turn your idea into a finished jingle, radio ID, or promo. Make one yourself in seconds with our AI Jingle Maker — or have a custom one handcrafted for you.